Brand Manager - Multiple Openings

Location: Makati and Taguig

Work Setup: Onsite

Work Schedule: Monday to Friday | 8:00 AM – 5:00 PM

Job Summary

The Brand Manager is responsible for developing and executing brand strategies that drive business growth, increase market share, and strengthen brand equity. This role works closely with cross-functional teams to manage brand performance, marketing initiatives, and portfolio strategies while ensuring alignment with overall business objectives.

Key Responsibilities

• Develop and implement brand strategies to achieve sales, market share, and profitability targets
• Partner with Sales and cross-functional teams to create programs that drive sustainable business growth
• Manage brand portfolio, product lifecycle, and profit and loss (P&L) performance
• Build and maintain strong relationships with internal stakeholders, external partners, and key customers
• Analyze market trends, consumer insights, and competitor activities to identify growth opportunities
• Lead the planning and execution of marketing campaigns, product launches, and promotional activities
• Monitor brand performance and recommend strategies to improve business results
• Manage multiple projects while ensuring timely execution of marketing initiatives
• Coordinate with management to align brand strategies with business goals

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field
• Minimum of 5 years of brand management experience within the FMCG industry
• Proven experience managing brand strategy, product portfolio, and marketing campaigns
• Strong understanding of brand management, consumer marketing, and business planning
• Excellent communication, stakeholder management, and project management skills
• Strong analytical and commercial mindset