Marketing and Brand Manager (FMCG)

  • Makati City, Metro Manila, Philippines
  • Full-Time
  • On-Site

Job Description:

Marketing and Brand Manager (FMCG)

Location: Makati
Work Setup: On-site
Schedule: Monday to Friday

Job Overview

We are seeking a Marketing and Brand Manager to lead strategic brand initiatives, drive business growth, and enhance market competitiveness. The role requires a highly organized marketing professional with extensive FMCG experience and strong commercial acumen.

Key Responsibilities

  • Develop and execute marketing and brand strategies aligned with business goals.
  • Own and manage brand P&L and portfolio strategies.
  • Collaborate with Sales teams to implement programs that drive sustainable revenue growth.
  • Establish strong partnerships with internal and external stakeholders.
  • Lead brand campaigns, product launches, and consumer engagement activities.
  • Monitor market performance and competitor activities.
  • Evaluate business opportunities and recommend strategic actions.
  • Prepare performance reports and business reviews for management.

Qualifications

  • Bachelor's Degree in Marketing, Business Administration, or related field.
  • Minimum of 5 years of relevant experience handling FMCG brands.
  • Experience in food, beverage, snack, or consumer goods categories is highly preferred.
  • Strong background in brand strategy, marketing execution, and P&L management.
  • Excellent oral and written communication skills.
  • Strong organizational, leadership, and project management skills.